Bachelor
Master
Open Programs
About
For Businesses
Open Challenge

Develop Customer Driven Products

3-week online program
2.5 credits
Remote
Remote
FREE (€100 deposit which is refunded after completing the program)

This challenge is about finding the problem-solution fit for your business idea so that you address a clear market need with your product. Upon completion, you will have created your own personal toolbox of knowledge and techniques for approaching and solving real-world problems that product leaders face. Become a more strategic product manager and make a more significant impact on your company and with your products.

duration
3-week online program
study module
Remote
Application deadline
25th of October
Program fee
FREE (€100 deposit which is refunded after completing the program)
€300 €100 one time fee
ects
2.5 credits
KfW is one of the world’s leading promotional banks that has been committed to improving economic, social, and environmental living conditions across the globe on behalf of the Federal Republic of Germany since 1948.

KfW is actively involved in the issues that will shape the world of tomorrow. They promote wind farms, infrastructure projects, schools, and hospitals because meaningful and sustainable projects are part of their mission. As a bank, they are committed to responsibility. KfW supports people, countries, and institutions who think ahead and are motivated to take action, driving our society toward the future. This profile is what clearly sets KfW apart from other commercial banks.

Open Challenges

Develop Customer Driven Products

This challenge is about finding the problem-solution fit for your business idea so that you address a clear market need with your product. Upon completion, you will have created your own personal toolbox of knowledge and techniques for approaching and solving real-world problems that product leaders face. Become a more strategic product manager and make a more significant impact on your company and with your products.

Deadline to apply:
25th of October
Remote
3-week online program
FREE (€100 deposit which is refunded after completing the program)
deposit/refundable
2.5 credits
ECTS
Apply now

How You'll Learn

Our mission is to help you navigate the fast-changing world by building the skillset and mindset to make a sustainable impact on the future. That’s why we offer cutting-edge, intensive, and practice-based Open Challenges, delivered 100% online by Subject Matter Experts. Our certificates give you the resources to upskill, boost your career prospects, and unlock your full potential. The certificates are stackable, meaning that you can use the credits earned towards one of our degree programs.

Learn by doing
Experience real "learning by doing" in an international environment
Network and community
Engage your network and new global community to speed up your impact and get noticed
Guidance
Receive guidance from industry leaders and mentors who are already thriving in successful careers
Remote-first
Grow your network with peers from around the world in a remote-first setting

What You'll Learn

This challenge is made up of 6 milestones. Problem-solution fit occurs when you have evidence that customers care about certain jobs, pains, and gains. Learn the skills to develop the solutions desperately needed in the 21st-century. Identify product ideas by developing your entrepreneurial thinking, exploring competitive analysis and, industry analysis, and understanding the keys to value innovation.

Milestone
1
:
Identify your target customer

The first step is to identify your target customer. In this milestone, start with a high-level hypothesis of who your target customer is and continually revise this as you learn, refine, and tweak the features of your product, a process known as iterating.

Milestone
2
:
Define your target persona

The next step is to develop a customer persona before you can go on to gather information about their underserved needs — those needs that are not currently being adequately met. This is how you will identify an opportunity to create value for your customers. In this milestone, you'll develop a customer profile and learn to develop personas.

Milestone
4
:
Conduct the interviews

It's time to conduct a test interview. You'll use the feedback from this interview and the questionnaire from your peer to nail your process. Once you are happy with your semi-structured interview guide, you're on your way to conducting an interview with a potential customer and documenting the results.

Milestone
5
:
Challenge discussion

At this point, you'll have the opportunity to share your preparatory work and the findings from the interviews you have conducted with your peers and Subject Matter Experts.

Milestone
6
:
Fill in the value proposition canvas and submit

By milestone 6, you have identified all the benefits your product offers. Your final step is to use the value proposition canvas to describe what makes these benefits valuable and connect this value to your buyer's problem.

Who is This Program For

Our mission is to help you navigate the fast-changing world by building the skillset and mindset to make a sustainable impact on the future. That’s why we offer cutting-edge, intensive, and practice-based Open Challenges, delivered 100% online by Subject Matter Experts. Our certificates give you the resources to upskill, boost your career prospects, and unlock your full potential. The certificates are stackable, meaning that you can use the credits earned towards one of our degree programs.

You want to become...
A Product Manager
A Change Maker
An Entrepreneur
An Inspirational Leader

Open Challenges in a Nutshell

3-week online program
FREE (€100 deposit which is refunded after completing the program)
10–15h weekly workload
2.5 credits
ECTS
(transferable to the PM SET)
Limited cohort of 25 change makers
Weekly challenge discussion
Starts on:
Chec back soon
Slack community
Certificate

Upon successfully completing the challenge, you'll receive a digital certificate that can be shared with your personal and professional networks.

Program starts

Chec back soon

Keep these dates in mind.

Application deadline (limited seats)
until
25th of October
Confirmation of participation
until
1st of November
Challenge starts
on
November 7, 2022

Meet Your Challenge Owner

Dr. Thomas Funke General

Program Director, Co-Founder & CEO of ToU

Academic and entrepreneur, Dr. Thomas Funke is the Co-Founder and CEO of Tomorrow University of Applied Sciences. Funke has always been an impassioned entrepreneur and also holds over 15 years of experience in the education sector. Thomas is building the university for a better tomorrow to help change makers and aspiring sustainable leaders make an impact on our future.

Your ToU Journey
Starts Here

Thank you for your interest in our program. You'll find the link to the brochure with additional information on the following page.

Frequently Asked Questions